The "other side" of Dr. Robert M. Miller




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Calendar for Flavorx
FLAVORx TM is a brand of flavoring additives for pet medicines.  To communicate how adding flavor to medicine improved acceptance by both pets and owners who were asked to administer the preparations, RMM created a series of cartoons incorporating the company's message.  FLAVORx added to the calendar's popularity and likeliness to be used by placing monthly specials on each page of the calendar.

“Putting RMM’s iconic cartoons into a calendar, not only drove the product message home throughout the year, but had an added benefit of giving customers an opportunity to take advantage of money-saving promotional programs via monthly coupons.”

Joel Ehrenzweig, DVM

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